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'Entrepreneurship' through tourism.workshop for students in Kyoto.

Jointly organised with Kyoto Prefecture and EYJapan, a workshop to explore new possibilities for tourism in Kyoto.


The Cultural Edutourism Council (CEC), in collaboration with the Kyoto Tourism Academy, will hold a joint Entrepreneurship Workshop for students on the theme of tourism in collaboration with Kyoto Prefecture and EY Japan.

The workshop will be held in the old council chamber of the Kyoto Prefectural Government building and will consist of two parts: a special lecture by EY Japan's Tomotaka Hirabayashi, who specialises in tourism-related policy-making and support to local governments across Japan, and a session in which students will tackle familiar tourism issues in Kyoto. The sessions, which are conducted by EY Japan professionals, enable participants to learn problem-solving skills and entrepreneurship.


Outline of implementation

■Date: 17 May (Fri), 2024, 17:00-20:00 (doors open 16:30)

■venue:Old Council Chamber, Former Main Building of Kyoto Prefectural Government (Yabunouchi-cho, Shimotachiuri-dori Shinmachi Nishi-iru, Kamigyo-ku, Kyoto City)

■Organised by Council for Cultural Edutourism (CEC)

■Co-organised by Kyoto Prefecture and EY Japan

■Supported by Kyoto City, Kyoto Tourism Association, Kyoto Tourism Federation

■Cooperation Kyoto Tourism Academy, Kinki Bureau of Economy, Trade and Industry Kyoto Tourism Academy, Kinki Bureau of Economy, Trade and Industry 

■Capacity: 30 students attending universities, graduate schools, junior colleges and vocational colleges in Kyoto Prefecture, as well as junior high and high school students


Part 1

Special lecture 

Lecturer: Mr Tomotaka Hirabayashi

Partner, Strategic Impact, EY Strategy and Consulting K.K.

Part 2

Theme: "Familiar Kyoto tourism issues

Group discussion, presentations, etc.

■ Participation fee: free of charge (travel costs to the venue are to be borne by the applicant).

■How to participate: please apply via the application website.

Entrepreneurship Workshop

EY Ripples is a Corporate Responsibility (CR) programme in which EY professionals use their knowledge, skills and experience to contribute to building a better society. The programme offers lectures, courses and workshops for students, conducted by professionals with practical skills and experience. This workshop is part of EY Ripples. The aim is to acquire a mindset and problem-solving skills by learning about entrepreneurship.

1. what is entrepreneurship?

Entrepreneurship is the creation of a business by identifying social problems and coming up with solutions to them. All of us have the creativity, solution skills, empathy, etc. needed to be entrepreneurs. Entrepreneurship helps us to think about our future career, whether we start a business or not.

2. expected outcomes of the workshop

Participants are delighted by the possibility of creating a new business

Participants understand that the purpose of business is to profitably solve problems for people and the planet

Participants become aware that they have the skills to become entrepreneurs themselves

Participants are inspired to explore business ideas that change the world for the better.


About EY

EY | Building a better working world

EY's Purpose is "Building a better working world". We create long-term value for clients, people and society, and help build trust in the capital markets.

EY's teams in more than 150 countries deliver trust by enabling data and technology to help clients grow, transform and do business. Through a full range of assurance, consulting, legal, strategy, tax and transactional services, EY leads the way by providing better questions and new solutions to the complex issues facing the world.

EY is the global network of Ernst & Young Global Limited, either as a single entity or as a group of member firms, each of which is legally independent. Ernst & Young Global Limited is a UK company limited by guarantee and does not provide customer service. for information on how EY collects and uses personal data and the rights that subjects of personal data have under data protection legislation. EY member firms will not provide legal services where prohibited by local law.


About the Kyoto Tourism Academy.

With the aim of developing and growing the human resources that support Kyoto tourism in order to realise sustainable tourism in Kyoto, the Kyoto Tourism Academy holds seminars on human resources development for tourism, supports not only those who are engaged in tourism in Kyoto but also those who are interested in tourism in Kyoto and are planning to become involved in the tourism industry, and provides a variety of seminars and to support those who are interested in tourism in Kyoto and who want to become a tourist in the future.

The organisation is also involved in building regional networks, etc. For more information, please visit


About CEC

CEC was established with the purpose of contributing to the creation of a sustainable city by solving social problems in Kyoto through the creation of a "place of activity" for students and exchange students who are the future leaders of Japan.

The organisation's theme is "From 'sightseeing just to see' to 'sightseeing to learn and enjoy'", and it considers tourism from an ecological perspective. The CEC's main activities include planning and organising inbound tour guide projects and events, etc. For more information about the CEC, please visit





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